Mr President, Seinfeld’s ready for a closeup
On December 30, 2015 , American comedy Comedians In Cars Getting Coffee – a show about a comedian who invites guests to ride with him in a classic car – premiered its first episode for season seven, featuring President Barack Obama.
There’s the usual: the voiceover, the car, the pickup, the drive and the coffee. Given that this is the President, the viewer assumes that when he gets into the car, that they’ll actually be driving somewhere and curious minds – including this one – want to know just where that would be. Its not off the White House grounds, pun intended, but rather its a gentle circling along a stretch of pavement to the Presidents own car which the comedian gets into and is given a ride including a breakdown of its specifics. Nicely reversed given that, the audience gets to know the details of Seinfelds’s cars, and why wouldn’t it want to know about the leader of the free worlds mode of transport.
After exiting the President’s car, he has a sip of coffee before walking into the White House, provided by one of his staff, before eventually heading to the break room. Curious minds want to know what was in that cup. Soon, a cameo of Mr. Coffee and Coffee Mate make a glowing appearance.
To think America and the White House staff are the running on some legacy brands is something else. Sitting across from one another on a red and white gingham covered table,the President finally takes a sip from this cup of coffee – and at the same time asks Seinfeld a question that is a revelatory one, one that makes this episode approachable as just two very famous people having one civilian cup of coffee.
Upon discussing how one, Seinfeld included, can manage their identity as widely known, acclaimed public people while calibrating their lack of anonymity Seinfeld answers truthfully and its a beautiful confession, worthy at the perfect timing of the cup of coffees that they both share.
“I fell in love with the work. It was joyful difficult and interesting.”
Here is the beauty of the art of being Seinfeld. Perhaps one day, Seinfeld knowing who he was – comedian, King of talking about nothing – wrote a list of who’d he like to roll around with in his vintage cars. And yes, he pitched it to many many people and many many no’s came even from Starbucks, until a yes came. When it did, perhaps he sat at the simplest of tables and imagined that one of his ride buddies would be the standing President of the United States. Talk about an American Dream!
So, readers, just like that, this culture has two gentleman just talking about everything other than nothings. Seinfeld asks all the questions only he could ask with such ease and aplomb it feels like the kind of conversation we ourselves would hope we could have with the President – and actually do what many American people do, every day – have a cup of coffee. Additionally, if there’s anything to learn from this coffee break, its to do what you love, this culture sure is. See the full 19m,13s here.